So you’ve been looking to market your business via Youtube, or maybe you are looking to be the next Youtube super star. Unfortunately, you have a new account, zero subscriber base and have no idea how to get your Youtube video seen online. SEO comes to mind, but how do you get your Youtube video ranked on Google? Lucky for you, the team at Socialious has devised a few simple ways to help boost your Youtube video rankings on Google.

1) Use Video keywords for your Video title

Unlike traditional webpages, Google treat certain keywords highly relevant to videos (be it on Youtube or another video source). This is especially evident when you search for the latest hit song on the radio, or a trailers, how tos and celebrities.

Identify the keywords relevant to your industry or video that will trigger a search result with videos and you should be well on your way to ranking.

2) Longer videos generally rank better

As we all know, people exposed to the internet on a daily basis has shorter attention span. This is evident with the increase in bit sized video clips as well as shorter news articles online. However, it seems that generally longer videos rank higher on Google.

Although there isn’t a golden rule to follow, it is recommended that your video at least 5 minutes long. Think of it like an article, you will rarely see a short 100 word article rank highly, where as articles between 400 to 600 words seem to dominate the first page of Google.

3) Make your video Professional!

Businesses are generally tempted to make a quick short video with no production value and provides no reason for the end user to view. Even if you rank highly for these videos, you will notice that there is a large bounce rate and a very low rentention of viewers. This will tell you that your viewers are not interested and will cause you more harm than good.

A professional video for businesses will also improve your sales conversion rate, as it shows that you care about your business and likely care about them. By having a professional looking video, your viewers may share your video, and maintain on the page longer helping overall rankings.

4) Employ general SEO concepts for your Youtube video during upload

Simple SEO goes a long way for Youtube videos, this includes:

1. Relevant and keyword targeted video title, this will include the video keyword discussed previously
2. Try to put your target keyword to the start of the title
3. Use as descriptive a description as possible. This will be used by Google’s search result to entice viewers to click on your video
4. Include a few highly relevant non spammy keywords as tags. Don’t go over board, as it’ll actually have a negative effect instead

5) Get Video Views to help ranking higher

Much like the Chicken or the egg situation, for your Youtube video to rank highly, you first need to get some views. The more views you have, the more likely your Youtube Video will rank. In addition to getting views, the longer the user views your video, the higher the quality of the “view” is. In addition to this, you’ll need to get some Likes and Favorites as it indicates popularity to Google.

Luckily, you can quickly boost your Youtube views by buying Youtube views directly from us.

6) Link Building

Much like any SEO exercise, you’ll need to invest some time in link building you Youtube Video. Not the most glamorous job, but a necessary evil to get your videos seen. You can start by sharing it with your friends and family, on your Blog or various relevant forums. From there, you can also encourage people to share it via social media (Facebook or twitter) to get the word out.

There are also a tone of social book marking services that will help boost your link count, though the value behind these links are not very high.

In the end, ranking your Youtube video on Google is not rocket science, but does take a fair bit of work to implement. Its not going to happen over night, but with determination and tenacity, you’ll be able to rank highly on Google.

Featured image by Dolan Geiman